Connecting 600,000 educators with open-source STEM curricula.
The friction before the breakthrough.
Teachers are chronically short on prep time and budget. Paperkite offered free curriculum but had zero organic visibility against paywalled educational publishers.
How we got there.
Grade-level curriculum schema
Structured 2,400 lesson plans with educational alignment schema (NGSS, Common Core), earning rich lesson previews in Google SERP.
Free printable STEM worksheets
Optimized downloadable student worksheet PDFs for classroom search terms, generating 180,000 monthly teacher downloads.
Teacher community digital PR
Partnered with national educator associations to share free hands-on robotics curriculum across public school districts.
Interactive classroom timer tools
Built free web-based classroom widgets (timers, group pickers) that linked back to full curriculum units.
Numbers that moved the business.
Verified Growth Takeaways
Positioned Paperkite as the #1 free STEM resource for K-12 public educators
Reached classrooms across 42 states and 14 international school boards
Awarded Best Free Open Educational Resource at the 2026 EdTech Awards
A closer look.
Open Educational Resource SERP Authority
Curriculum Download & Usage Analytics
Hands-On Student Robotics Activity Sheets